About Us

We believe a home is put together with love. And you should fill it with the things you love. Things that reflect the style and personalities of the people in it.

I guess you'd say we're a bit eclectic. We love to mix and match old and new, glamourous and rustic, classic and contemporary. We like timeless understatement but can't resist splashes of bold vibrant colour. We're not slavish followers of fashion -  we just like to pick the best bits from current trends. 

And we're fussy about quality. If we wouldn't be happy with it, we wouldn't expect you to be. We don't undercut traditional shops on price because our communities desperately need independant retailers. But we do want to bring you choice - as not everyone has a fabulous treasure trove on their doorstep.

As regular online shoppers ourselves, we understand the things that really matter - like a website that's clear and easy to use, with informative product descriptions and photography that shows you texture, quality and detail up close so you can make your decision with confidence. 

We're a small independent business so we're able to work really hard on the details that make the difference. We're a helpful voice at the end of the phone if you've got any questions. If a problem does arise, we’ll do our best to sort it out quickly and without a fuss.

Primrose & Plum are best friends Selina and Lisa. We met 15 years ago doing something completely different and terribly dull, so we're eternally grateful to our families and friends for making this possible. 

So take some time out, sit down with a cuppa and have a good look around our website - we hope you'll find something to tempt you.